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Taylor Introduces Wonderstruck

Taylor has a new promotional video introducing her perfume, Wonderstruck. In the video, she describes the scent as having “warm, spicy tones of perfumes,” and admits she was always making notes to include more berries.

What does a perfume have to do with singing? Taylor explains that, “You can tell a story in song, you can tell a story through movies, you can tell a story through writing. You can kinda tell a story that connects memories together when you are creating a perfume that people are going to wear in their day-to-day lives.”

Check out Taylor’s promotional video here.